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Nearly half of Mercedes-Benz Canada's non-Sprinter volume in January was generated by the company's three entry-level cars: the CLA, which tied for 14th among premium brand vehicles, the C-Class, which led all premium brand vehicles, and the B-Class, sales of which slid 5% to 191 units last month.
11 of Canada's 15 leading premium brand nameplates in January 2014 were utility vehicles, including the second, third, and fourth top sellers. BMW's X5 was Canada's 20th-best-selling SUV/crossover overall, the only premium brand utility to crack the top 20.
January 2015 - February 2014 - December 2013 - January 2013
Rank | Luxury Vehicle | January 2014 | January 2013 | % Change | 2014 YTD | 2013 YTD | % Change |
#1 | Mercedes-Benz C-Class | 556 | 393 | 41.5% | 556 | 393 | 41.5% |
#2 | BMW X5 | 441 | 193 | 128% | 441 | 193 | 128% |
#3 | Audi Q5 | 438 | 435 | 0.7% | 438 | 435 | 0.7% |
#4 | Lexus RX | 437 | 414 | 5.5% | 437 | 414 | 5.5% |
#5 | BMW 3-Series * | 374 | 676 | -44.7% | 374 | 676 | -44.7% |
#6 | Acura MDX | 355 | 257 | 38.1% | 355 | 257 | 38.1% |
#7 | Acura RDX | 322 | 370 | -13.0% | 322 | 370 | -13.0% |
#8 | Audi A4 * | 301 | 332 | -9.3% | 301 | 332 | -9.3% |
#9 | Infiniti QX60/JX | 296 | 160 | 85.0% | 296 | 160 | 85.0% |
#10 | Mercedes-Benz GLK-Class | 287 | 256 | 12.1% | 287 | 256 | 12.1% |
#11 | Mercedes-Benz M-Class | 283 | 283 | 0.0% | 283 | 283 | 0.0% |
#12 | Lincoln MKX | 262 | 174 | 50.6% | 262 | 174 | 50.6% |
#13 | BMW X1 | 250 | 89 | 181% | 250 | 89 | 181% |
T14 | BMW X3 | 221 | 281 | -21.4% | 221 | 281 | -21.4% |
T14 | Mercedes-Benz CLA-Class | 221 | --- | --- | 221 | --- | --- |
Rank | Vehicles With Base Prices Above $50K | January 2014 | January 2013 | % Change | 2014 YTD | 2013 YTD | % Change |
#1 | BMW X5 | 441 | 193 | 128% | 441 | 193 | 128% |
#2 | Mercedes-Benz M-Class | 283 | 283 | 0.0% | 283 | 283 | 0.0% |
#3 | Land Rover Range Rover Sport | 215 | 108 | 99.1% | 215 | 108 | 99.1% |
#4 | Mercedes-Benz E-Class & CLS-Class ^ | 198 | 117 | 69.2% | 198 | 117 | 69.2% |
#5 | BMW 5-Series | 187 | 191 | -2.1% | 187 | 191 | -2.1% |
#6 | Volkswagen Touareg | 137 | 135 | 1.5% | 137 | 135 | 1.5% |
#7 | Porsche Cayenne | 129 | 88 | 46.6% | 129 | 88 | 46.6% |
#8 | Mercedes-Benz S-Class & CL-Class ^ | 118 | 26 | 354% | 118 | 26 | 354% |
#9 | Audi Q7 | 118 | 103 | 14.6% | 118 | 103 | 14.6% |
#10 | Mercedes-Benz GL-Class | 102 | 178 | -42.7% | 102 | 178 | -42.7% |
#11 | Chevrolet Corvette | 94 | 13 | 623% | 94 | 13 | 623% |
#12 | Land Rover Range Rover | 87 | 84 | 3.6% | 87 | 84 | 3.6% |
#13 | Audi A7 | 70 | 38 | 84.2% | 70 | 38 | 84.2% |
T14 | Toyota Sequoia | 67 | 60 | 11.7% | 67 | 60 | 11.7% |
T14 | GMC Yukon | 67 | 66 | 1.5% | 67 | 66 | 1.5% |
Red font indicates year-over-year declining sales
* A4 sales include sales of the unreported Allroad. BMW also sold 111 copies of the 3-Series two-door, now known as the 4-Series.
^ Mercedes-Benz Canada's figures combine the E-Class with the CLS and the S-Class with the CL.
$50,000 CDN (before delivery) is an arbitrary borderline, but if GCBC was to follow this new system of designating only expensive vehicles as luxury vehicles, $50K seemed like a safe place to begin - it equals the average U.S. new car transaction price plus $15,000, plus another $5000 to account for Canadian increases. Plenty of less expensive vehicles with specific models feature prices above $50,000 - M, RS, and AMG models come to mind, specifically - but in the case of this list, we know that none of the registrations were of cars priced at $35,900, as would be the case with the BMW 320i, which costs less than a Hyundai Santa Fe 2.0T Limited. The biggest problem with a $50,000 minimum price of entry? Cars like the Cadillac XTS, which starts at $48,940, sporty cars like the $49,500 Audi TT, and SUVs like the $49,990 Acura MDX. Volkswagen recently increased the base Touareg's price to $50,975; GM jacked up the base Tahoe/Yukon price up to $51,580. The new Cadillac CTS sedan's base price is above $50,000, but not the base price for other cars in the CTS lineup. Yet.
Total Infiniti G/Q50/Q60 volume: up 76.3% to 238
RECOMMENDED READING
Top 15 Best-Selling Luxury Vehicles In Canada - January 2015
Top 15 Best-Selling Luxury Vehicles In Canada - February 2014
Top 15 Best-Selling Luxury Vehicles In Canada - December 2013
Top 30 Best-Selling Luxury Vehicles In Canada - January 2013
Top 15 Best-Selling Luxury Vehicles In Canada - 2013 Year End
Canada Auto Sales Brand Rankings - January 2014
Top 30 Best-Selling Vehicles In Canada - January 2014
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